Kristy Chan

Naarm/Melbourne-based graphic designer.


Melbourne Checkers Festival

2021 - Identity, Print
Supervised by Ned Culic

Identity for proposed Melbourne Checkers Festival. The poster and brochure both feature a striking, geometric graphic that depicts the shapes and movement seen during a game of checkers. Intentionally kept in black and white throughout the identity, these outcomes emphasise shape and pattern. Paired with a strong and easily readable font, Melbourne Checkers Festival strives to deliver an image that reflects the tension and beauty of the game. 

The brochure is a double-sided 4x1 accordion fold including information about the festival, the schedule, judges, how to play, and a map. Melbourne Checkers Festival welcomes everyone to enjoy the game, from experienced players to beginners.